Between Two Ferns with Zach Galifianakis: President Barack Obama http://www.youtube.com/watch?v=ZAFkauscKJ0 Is this perhaps the best native ad ever? President Barack Obama does an interview with Zach Galifianakis on Zach’s hilarious show Between Two Ferns. For those who have not seen the show before, Between Two Ferns is a web series where Zach interviews celebrities and essentially insults them, […]Read More
There are a lot of great technicians in advertising. And unfortunately they talk the best game. They know all the rules … but there’s one little rub. They forget that advertising is persuasion, and persuasion is not a science, but an art. Advertising is the art of persuasion. – William BernbachRead More
Big ideas come from the unconscious. This is true in art, in science, and in advertising. But your unconscious has to be well informed, or your idea will be irrelevant. Stuff your conscious mind with information, then unhook your rational thought process. You can help this process by going for a long walk, or taking […]Read More
Advertising is based on one thing: happiness. And do you know what happiness is? Happiness is the smell of a new car. It’s freedom from fear. It’s a billboard on the side of a road that screams with reassurance that whatever you’re doing is OK. You are OK. – Don Draper, Mad Men sponsored by […]Read More
The Cooperatize Journal provides content and digital marketing news, commentary, and blogging tips for travel and lifestyle brands and bloggers. We focus on producing in-depth action-oriented analysis that CMOs, marketers, and influencers can use every day. We are avid travelers and believe travel is the best place to find the most authentic stories :).
This post originally appeared on the Famecast Blog. It has been nearly 9 months since the COVID-19 pandemic started here in North America. Since then the travel industry has been decimated. Air traffic is down nearly 95%, hotels are more than 50% vacant, and tour operators are barely working. Despite this, travel will come back. However, it won’t […]
Niseko, Japan is a wonderful place to visit but the most striking thing about it are its ski resorts, which offer the best experience in abundant snow that manages to reach up to four meters! Here’s an overview of this interesting Japanese city: Niseko City and its location Niseko is located in Hokkaido, which is […]